Porsche | Qingdao, China | August 2019
After its Asia Premiere at the Auto China in Shanghai, the Porsche Cayenne Coupé was launched in the summer of 2019 with the aim of further increasing awareness among media and key target consumers and promoting the very first SUV coupé model of Porsche in China.
Location
Qingdao, China
Reach
100 Medias & KOLs , 100 Dealers & Investors, 1 DJ Arttist, 4 International dancers, 12 Driving Instructos, 350 Customers
Venue
Lalu Hotel, Qingdao
Outstanding
Summer Adventure with the Cayenne Coupé - two days of fun, indulgence and excitement. The programme invited guests to dive into the unique Cayenne Coupé lifestyle. On the first day, guests attended a beach-style welcome dinner with the Cayenne Coupé being unveiled on an infinity pool encompassed by a marvellous coastal sight. On the second day, guests had the opportunity to drive on one of the most beautiful scenic roads in China and take part in a customised Yachting activity.
Summer Adventure with the Cayenne Coupé – two days of fun, indulgence and excitement.
The programme invited guests to dive into the unique Cayenne Coupé lifestyle. On the first day, guests attended a beach-style welcome dinner with the Cayenne Coupé being unveiled on an infinity pool encompassed by a marvelous coastal sight.
On the second day, guests had the opportunity to drive on one of the most beautiful scenic roads in China and take part in a customised Yachting activity.
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