In July 2024, we joined Omoda Jaecoo for an adventurous 3-day-long road trip from Milan to Paris, giving the opportunity to 3 Italian social media creators to get their hands on the wheel of the new Omoda 5.

Featuring activities dedicated to sport and culture, the social media activation was followed online across various stops such as Valle d’Aosta, Chamonix, Beaune and Dijon.

At the arrival in Paris, creators from other countries joined the Italian team in an exclusive Brand Night under the Eiffel Tower.

Not only in charge of the overall event management, VOK DAMS China also had a team of video makers onsite to create original content for the brand.